The vehicle service contract (VSC) industry is a $33 billion industry that continues to grow. In 2016, the purchase of VSCs post-OEM warranty hit approximately 85 million vehicles, and sales are projected to peak in 2024 at 180 million vehicles. VSCs represent a significant component of automotive sales and profitability, and dealerships, administrators, F&I agencies, […]
Tag: VSC
Using Your Consumer Database to Drive VSC Sales
In order to create customer loyalty and new revenue opportunities, vehicle dealerships need to build value and incentive behind their brand. Vehicle service contracts (VSCs) are a unique dealership offering that deliver clear value to the customer and incentive for repeat business in your service lane. Selling more VSCs is always a great way to […]
Using VSC Advertising to Appeal to Car Buyers Online
As a wave of technology and millennials floods the car buying scene, the sales business for car dealerships is rapidly and dramatically changing. Comparison shopping and the car buying experience have gone digital. In fact, according to WardsAuto, more than 80% of customers in the market for a new vehicle will take to the Internet […]